Client: Dairy Queen
Agency: Barkley
Role: Sr. Integrated Producer
Media: AR + Social
Production: Gasket Studios

DQ Frosted Animal Cookie Blizzard

To launch DQ’s lto Frosted Animal Cookie Blizzard, we built an AR effect within instagram to celebrate the variety of cookies that come with the Blizzard.
In partnership with Gasket Studios, we 3d modeled the animal cookies and blizzard to bring the AR effect to life.
We create a selfie facing effect that allows the user to “eat the animal cookies” and a world facing effect to allow the user to add a scene to a plane.
Try it out! ( must be on mobile device, open in Instagram)